COMMERCE STRATEGY

To transform your digital future, your organization needs a differentiated strategy that aligns content to customer

We’ll help you develop a content-centric commerce strategy and practical roadmap to accelerate product information processes while improving your customer experience and commerce performance. When enabling your digital commerce, we look at business objectives, organization, processes, content, technology, vendor management and governance.

OUR METHODOLOGY
Customer Insights

A digital commerce strategy answers the question: who do you want to be in digital commerce? You can find the answer by looking at your customers & organizational strengths.

Content First

A digital commerce strategy is led by your content and experience goals. Technology and process come second.

Testing Focused

Analytics-driven companies succeed in digital commerce. Nothing is more powerful than facts and data about customer behavior.

Guided by Revenue

The best success metric is revenue. Let it guide the way. Without the right success metrics, the best of intentions will fail.

OUR COMMERCE 360 SERVICES

Content 360

  • Content strategy
  • Data Governance
  • Onboarding
  • Syndication
  • Content Team
  • Content Processes

PIM 360

  • PIM Assessment
  • PIM Selection
  • PIM Preparation
  • Syndication
  • PIM Team
  • PIM Processes

Experience 360

  • Product U/X
  • Ecommerce
  • Search & Find
  • Insight & Analytics
  • Conversion Content